Stavros Kontaktsis – Medium

Stavros Kontaktsis

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Stavros Kontaktsis

How we managed to feed 18000 people pasta bolognese for a social media activation

Throughout all my years in the business, I have had an issue with the case studies we share. To put it mildly, they suck. They offer no…

Feb 1, 2023

How we managed to feed 18000 people pasta bolognese for a social media activation

Feb 1, 2023

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Stavros Kontaktsis

Why (your) Advertising isn’t working anymore.

Advertising changed more in the last fifteen years than in the previous fifty. The introduction of digital marketing and the tools that…

Jul 21, 2022

Why (your) Advertising isn’t working anymore.

Jul 21, 2022

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Stavros Kontaktsis

How Rolex became the most recognized luxury brand

Rolex is without a doubt the super brand of the watch world. An icon, its green logo accompanied with the yellow crown, is recognized all…

May 16, 2021

May 16, 2021

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Stavros Kontaktsis

How to save Advertising Agencies

Everybody seems to be looking for the next thing for ad agencies.

Jan 5, 2021

How to save Advertising Agencies

Jan 5, 2021

Stavros Kontaktsis

The Zag

I’m sure you heard about the value of zagging when everybody is zigging.

Oct 7

The Zag

Oct 7

Stavros Kontaktsis

Follow the Blue Line

Apr 29

Follow the Blue Line

Apr 29

Stavros Kontaktsis

From Substance to TikTok: The Lost Art of Political Messaging

Diving into the shift from Marshall McLuhan’s profound media theories to today’s TikTok-driven political strategies, we uncover how…

Apr 9

From Substance to TikTok: The Lost Art of Political Messaging

Apr 9

Stavros Kontaktsis

Long Necks and Long Shots: Navigating the Corporate Jungle with Trust

Mar 3

Long Necks and Long Shots: Navigating the Corporate Jungle with Trust

Mar 3

Stavros Kontaktsis

Marathon finisher once again

Oct 30, 2023

Marathon finisher once again

Oct 30, 2023

Stavros Kontaktsis

Running a marathon is tough, but great.

Last Sunday (April 23rd), I laced up my brand-new pink Vaporflies. I walked almost a kilometer from my hotel in Hamburg to the Hamburg…

Apr 26, 2023

Running a marathon is tough, but great.

Apr 26, 2023

Stavros Kontaktsis

Stavros Kontaktsis

With a diploma in Chemical Engineering I ended up in Advertising and Communications. I like gadgets and scuba. Opinions are my own.

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