Stavros Kontaktsis – Medium

Stavros Kontaktsis

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Stavros Kontaktsis

How we managed to feed 18000 people pasta bolognese for a social media activation

Throughout all my years in the business, I have had an issue with the case studies we share. To put it mildly, they suck. They offer no…

11 min readFeb 1, 2023

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How we managed to feed 18000 people pasta bolognese for a social media activation

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Stavros Kontaktsis

Why (your) Advertising isn’t working anymore.

Advertising changed more in the last fifteen years than in the previous fifty. The introduction of digital marketing and the tools that…

5 min readJul 21, 2022

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Why (your) Advertising isn’t working anymore.

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Stavros Kontaktsis

How Rolex became the most recognized luxury brand

Rolex is without a doubt the super brand of the watch world. An icon, its green logo accompanied with the yellow crown, is recognized all…

6 min readMay 16, 2021

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Stavros Kontaktsis

How to save Advertising Agencies

Everybody seems to be looking for the next thing for ad agencies.

6 min readJan 5, 2021

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How to save Advertising Agencies

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Stavros Kontaktsis

Follow the Blue Line

2 min readApr 29, 2024

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Follow the Blue Line

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Stavros Kontaktsis

From Substance to TikTok: The Lost Art of Political Messaging

Diving into the shift from Marshall McLuhan’s profound media theories to today’s TikTok-driven political strategies, we uncover how…

2 min readApr 9, 2024

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From Substance to TikTok: The Lost Art of Political Messaging

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Stavros Kontaktsis

Long Necks and Long Shots: Navigating the Corporate Jungle with Trust

3 min readMar 3, 2024

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Long Necks and Long Shots: Navigating the Corporate Jungle with Trust

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Stavros Kontaktsis

Marathon finisher once again

3 min readOct 30, 2023

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Marathon finisher once again

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Stavros Kontaktsis

Running a marathon is tough, but great.

Last Sunday (April 23rd), I laced up my brand-new pink Vaporflies. I walked almost a kilometer from my hotel in Hamburg to the Hamburg…

5 min readApr 26, 2023

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Running a marathon is tough, but great.

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Stavros Kontaktsis

How we created a new ChatGPT based OS for our agency

When ChatGPT was available to the general public and gained traction, many people started thinking that creative agencies would use it…

3 min readMar 27, 2023

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How we created a new ChatGPT based OS for our agency

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Stavros Kontaktsis

Stavros Kontaktsis

With a diploma in Chemical Engineering I ended up in Advertising and Communications. I like gadgets and scuba. Opinions are my own.

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